Christian Kull is the SVP of Sales at Adomni, focused on strategic partnerships with global brands, holding companies, agencies, and channel partners. Christian has a wealth of experience spanning over two decades, including significant depth across multiple verticals with particular emphasis on CPG & Retail. Starting his career at an advertising agency where he met his wife, he shifted to senior-level positions at various digital and ad tech properties including; WineSpectator.com, CigarAficionado.com, Department of Marketing & Tourism for NYC, <Intent>, and Datalogix/Oracle.
Outside of his professional focus, Christian is passionate about cooking, previously sold his fresh salsa in stores around the northeast, and had a YouTube cooking channel. He loves spending time with his family and dogs in the woods and by any accessible body of water.
Since joining Simpli.fi in 2014, Sareyko has helped lead the company’s successful launch of mobile, dynamic and addressable technologies. Leaning on her television background, she propelled the roll-out of Simpli.fi’s OTT offering, bridging linear and digital agencies and leading the Southeast region to deliver half of the company’s annual OTT sales.
In 2020, as Vice President of Platform Sales, Advanced TV & Addressable Solutions, she helped lead the company’s strategic response to the COVID-19 pandemic, leveraging Simpli.fi’s online attribution to quickly pivot large broadcast and cable clients in the midst of a rapidly-changing market.
In January 2021, Sareyko launched Simpli.fi’s E-Commerce, D2C and International Sales division. As Vice President of Sales, she is leading her team in building Simpli.fi’s newest high-growth division. Her clients leverage their first-party data through the company’s omnichannel platform and identify new audiences with Simpli.fi's addressable curation tool resulting in market expansion and a higher ROAS.
Kristal Walton, VP, CPG, is responsible for helping to shape GSTV’s go-to-market strategy and grow brand partnerships for CPG and retail. She is hyper-focused on the development of successful brand campaigns leveraging GSTV’s captive and engaged audience.
Prior to GSTV, Kristal was Omni-Customer Marketing Manager at SC Johnson. Kristal has an extensive background in the development of omni-channel marketing campaigns that span national media as well as shopper marketing tactics. She is proud to have led marketing strategy and execution for a myriad of initiatives across new store openings, new product launches as well as ideating and executing successful incremental sales growth initiatives throughout her 15+ years in marketing.
Kristal is a native Texan who currently resides in Chicago. She is a University of Arkansas Alum where she ran Track & Field for the Arkansas Razorbacks.
Liz Franz is Head of Industry, Retail where she is responsible for leading the retail vertical across Waze. In her role, she focuses on building brand awareness and advertising partnerships, rooted in driving customers to retail locations.
Before joining Waze in 2021, Liz worked at Google for seven years acting as a Partner Lead where she led digital marketing initiatives in partnership with McDonald's Corporation and, before that, Sprint. Before joining Google, Liz worked at mcgarrybowen and Element 79 Partners where she developed integrated marketing communication programs and advertising campaigns for brands such as Kraft, Quaker and ConAgra.Liz attended Indiana University Bloomington where she earned a BA in Psychology, Liberal Arts and Management, Communications and Culture. She currently resides in Oak Park, IL with her husband and two children.