Wednesday, 01/29
8:00 AM
Registration
8:45 AM
Opening Remarks
- MC
- Steve Smith, VP, Editorial Director, Events, MediaPost @popeyesm
9:00 AM
Panel: Stormy Weather? Forecasting 2020
With TV audiences shifting quickly, major digital platforms under fire on policy and privacy, and the role of advertising itself in question – what is a media buyer to do? Are media buyers dressed for uncertain weather as they place their spending bets for 2020?
- Moderator
- Steve Smith, VP, Editorial Director, Events, MediaPost @popeyesm
- PanelistS
- Shelby Saville, Chief Investment Officer, Spark Foundry
- Jon Stimmel, Chief Investment Officer, UM
- Matt Sweeney, Chief Investment Officer, GroupM
- Catherine Warburton, Chief Investment Officer, Assembly
9:45 AM
Coffee Break
10:15 AM
Panel: Privacy’s Perfect Storm
The consumer's defenses on privacy and data control are finally taking shape. As GDPR, CCPA and new browser defaults come online, what does the future defense of consumer data look like? And just as important, how will citizen consumers hold the platforms they use accountable for content in a feudal political environment?
- Moderator
- Wendy Davis, Policy Editor, MediaPost
- PanelistS
- Cathy Dwyer, Professor of Information Technology, Pace University Seidenberg School
- Alison Pepper, SVP, Government Relations, 4As
- Elliott Siebers, Associate, Frankfurt Kurnit Klein & Selz PC
11:00 AM
Panel: Solving for the Media+Data+Privacy Equation
The 2020 media and data climate will be volatile. Ad Industry leaders discuss ways that advertisers, platforms, regulators and citizens can build safe spaces for the future.
- Moderator
- Lisa Singer, Event Editorial Manager, MediaPost
- PanelistS
- Eran Metzer, Executive Director, Data and Marketing Technology, Hearts & Science
- Albert Thompson, Managing Director, Digital, Walton Isaacson
- Farah Zaman, VP, Chief Privacy Officer at Meredith Corporation, Meredith
11:45 AM
Conference concludes
