Presenter: Toby Byrne, EVP, Advertising Sales, A+E

Toby Byrne joins A+E after 6 years at Zebra, a global technology company powering brand suitability targeting and measurement on scaled platforms including YouTube, Meta and TikTok. Byrne served six months as an advisor before becoming President of the company. His primary responsibilities included scaling the ad revenue, go to market strategy, P&L for Sales and Marketing and raising the profile of Zefr in the media marketplace. Prior to Zefr, Byrne spent almost 21 years at Fox in ad sales holding the following positions: Account Service Representative, Account Executive, Vice President, Senior Vice President and President (for his final six years). As President of Sales for the Fox Networks Group, he oversaw the linear and digital sales of Fox Broadcasting, Fox Sports, FX Networks, National Geographic Channels and Fox content on Hulu. Byrne began his career with three years in media buying at BBDO.