Sunday, 10/16
Monday, 10/17
- MCS
- Joe Mandese, Editor-in-Chief, MediaPost @jmandese
- Steve Smith, VP, Editorial Director, Events, MediaPost @popeyesm
- Interviewee
- Catherine Warburton, Chief Investment Officer, Dentsu X
- Interviewer
- Joe Mandese, Editor-in-Chief, MediaPost @jmandese
- Moderator
- Elizabeth Murphy, Media Planning and Strategy
- PanelistS
- Ashley Evenson, Director, Emerging Media and Ad Solutions, Ciceron Digital Media Group @theadtechgirl
- Veronica Luik, Programmatic Group Planning Director, NEO@Ogilvy
- Presenter
- Karen Ramspacher, SVP, Consumer Insights & Trends, GfK
- Moderator
- Tim Hanlon, Founder & CEO, The Vertere Group @Timhanlon
- PanelistS
- Kevin Hung, SVP, Strategy and Innovations Director, Havas Media @kevinhung
- Karen Ramspacher, SVP, Consumer Insights & Trends, GfK
- Nicole Tramontano, Senior Research Director, Turner
- Presenter
- Daniel Solarz, Supervisor, SMG
The Evolution in Viewing Habits - Fariba Zamaniyan, SVP, Audience Insights, TiVo
Biking Tour
Tuesday, 10/18
- Presenter
- Jarod Caporino, Managing Partner, Resolute Digital
- Moderator
- Crystal Chou, Associate Media Director, MUH-TAY-ZIK | HOF-FER
- PanelistS
- Dan Callahan, VP, Programmatic Sales, Fox Networks Group
- Oleg Korenfeld, Global Chief Platforms Officer, Wavemaker @olegkorenfeld
- Kris McDermott, Director, Resolution Media
- Moderator
- Nick Cavet, Associate Partner, Digital Strategy, VSA Partners @ncavet
- PanelistS
- Jeff Boehme, Senior Vice President, Television Research, ComScore
- Brian Hughes, Senior Vice President-Audience Intelligence & Strategy, MAGNA @bhughes_magna
- Moderator
- Ross Fadner, Director, Event Programming, MediaPost
- PanelistS
- Oscar Garza, Managing Partner, GroupM @garza
- Walt Horstman, President, AudienceXpress
The New Metrics - Nick Cavet, Associate Partner, Digital Strategy, VSA Partners
Hiking
Wednesday, 10/19
- Keynote
- George Musi, EVP, Global Managing Director, IPG Health @blue_449
- Moderator
- Evan Barocas, Director, Media Operations at T-Mobile, T-Mobile
- PanelistS
- Carly Costantino, Media Director, Razorfish
- Keith Johnson, EVP, Strategic Data Solutions, Wunderman @mtclimb
- Michael Piner, SVP, Video & Data Driven Investments, MullenLowe MediaHub
New TV Metrics - George Musi, SVP, Head of Analytics & Insight Optimedia