December 07, 2014
December 08, 2014
December 09, 2014
December 10, 2014
Email Marketing During the Digital Revolution
There are more than 2.5 billion email users worldwide and that number is only expected to grow in the coming years. Experts predict that worldwide revenues for the email market will hit $23.5 billion by the end of 2018. Yet as the channel grows, it is growing increasingly sophisticated and complex for marketers.
Join us as we explore how marketers are navigating ISP changes and the evolving consumer inbox. At the show, we will also be debating topics including: the importance of responsive design, how to qualify an attribution channel and whether or not it is possible to send too much email.
We will hear from global brands about how to build customer loyalty and CRM programs using email and how to build engagement using email at the center of a cross channel marketing approach. Leading marketers will also discuss their favorite tips and tricks for crafting the perfect email and give attendees ideas to steal. Then join us for fun-filled afternoons and evenings with networking activities, dining experiences and cocktail parties with the industry's top marketing and agency executives.
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