Categories

Web site designed primarily as an advertisement or promotion for a product or service. - $350

Single creative execution of a non-expandable banner that uses a gif, animated gift, jpeg, Flash or JS/HTML/HTML5 technology. - $250

Best creative execution integrating advertising into/or within content, including product placement or branded content within publishers Web sites. - $350

Single creative execution of a contest, promotion or sweepstakes for advertising purposes. - $250

Campaign of multiple emails or single email advertisement, direct sales effort or any other email for marketing purposes. - $250

Single creative execution of a home page takeover. - $250

Downloaded or web-based application built for a mobile/wireless device the primary purpose of which is to advertise a product or service. - $250

Best Integration of mobile techniques into a cross platform campaign (online, offline or both). - $250

A campaign of multiple executions in mobile environment or using mobile marketing techniques. - $350

Advertisement appearing inside a downloaded or web based application. - $250

A single execution in mobile environment or using mobile marketing techniques. - $250

Best campaign of three or more rich media ads – gif, animated gif, jpeg, HTML5, Flash or other rich-media infused. - $350

Best single creative execution of an expandable banner or over page unit that deploys HTML5, Flash-based or other rich media technology. - $250

Campaign of three or more executions using paid search. - $350

Campaign to improve a clients natural search results. NOTE: Results will be based mostly upon campaign brief, and not creative elements. - $350

Application built to run on a social media site whose primary purpose is to advertise a product or service. - $250

Marketing campaign designed for a third party social network and/or a social media environment, or creation of social media elements for marketing purposes. - $350

Fan Page appearing on a social network that is maintained by a brand or on behalf of a brand. Primarily used for marketing purposes. - $350

Marketing campaign using Twitter as its primary distribution mechanism. - $350

Provides valuable advertiser content that seamlessly integrates with a publisher's website and enhances the user experience.

Best creative execution of an ad sponsorship or partnership arrangement with a content site. - $250

Single creative execution of advertising into gaming or advertising that incorporates a game or gaming application. - $250

Campaign of 3 or more video executions intended as advertising for a brand, product or service. - $350

Single standalone video created primarily as an advertisement that employed YouTube, viral and other distribution methods. - $250

Single creative execution of a video advertisement that plays within a banner, expandable banner or Int. - $250

Best use of viral distribution for marketing. - $350

Any campaign for a clothier, department store, designer, apparel maker/retailer, or fashion brand. - $350

Any campaign for a car company, dealer, auto insurance, auto supplier. - $350

Any campaign for a marketer of beauty and cosmetic products, including health and beauty aids, hair, makeup, skincare products. - $350

Any campaign for a beer/wine/liquor maker/distributor. Also includes bars and Web sites devoted to alcohol. - $350

Any campaign for a maker/distributor of soft drinks, juices, coffee, energy drinks, water, and other non-alcoholic beverages. Includes tea/coffee shops and Web sites about non-alcoholic beverages. - $350

Any campaign for a marketer targeting business professionals. - $350

Any campaign for an organization or brand that distributes all or part of the profits directly to charitable organizations or causes, which may include religious organizations or educational programs and institutions. - $350

Any campaign for a marketer of mass produced, short-lived consumer goods or products that are widely distributed via large offline and/or online retail networks. - $350

Any campaign promoting films, film producer/distributors, movie magazines and sites about movies. - $350

Any campaign promoting television shows or television content on the Web. Includes TV producer/distributors as well as sites about TV shows or TV-related news. - $350

Any campaign for banks, investment companies, credit cards, mutual funds. - $350

Any campaign promoting media and entertainment products or services other than films. Including online information or news distributor/aggregator, games/gaming/music of any genre, game/music producer/distributor, information/game/music publishing or sharing sites, etc. - $350

Any campaign for a marketer of health/wellness or pharmaceutical products. - $350

Any campaign for a restaurant, food chain, café/bistro and any other establishments that are primarily for eating/dining. - $350

Any campaign promoting an online or offline retailer of products and services of any kind. Also includes auction sites and retail aggregators. - $350

Any campaign for online/offline software/hardware makers/distributors, wireless carriers and service providers, appliance and consumer electronics makers. Includes Web publishers. - $350

Any campaign for airlines, hotels, travel search engines, destinations, cruises, car rentals. - $350

Any campaign for a car company, dealer, auto insurance, auto supplier. - $350

Web sites that primarily provide and/or promote an individual or series or collection of individual opinions, commentary and/or advice. - $350

Any campaign for a marketer targeting business professionals. - $350

Any campaign for an organization or brand that distributes all or part of the profits directly to charitable organizations or causes, which may include religious organizations or educational programs and institutions. - $350

Any Web site devoted to games/gaming of any genre. Includes gaming Web sites, game retailers/distributors, and sites about video/casual games. - $350

Any campaign promoting films, film producer/distributors, movie magazines and sites about movies. - $350

Any Web site devoted to music of any genre. Also includes sites for music producer/distributors, recording artists, music sharing services and sites featuring music content or commentary. - $350

Any campaign promoting television shows or television content on the Web. Includes TV producer/distributors as well as sites about TV shows or TV-related news. - $350

Any Web site whose content is principally related to family issues, parenting/child rearing tips, family activities and other information principally aimed at women visitors. - $350

Any Web site whose content is principally devoted to apparel/fashion, beauty/cosmetics, health/beauty aids, hair/makeup, skincare, and/or commentary or content. - $350

Any Web site for banks, investment companies, credit card companies, mutual funds, private equity, venture capital and other financial services. Includes financial news/commentary sites and financial blogs. - $350

Any Web site whose content is principally about food and beverages, including recipes or recommendations and/or dining and entertaining. - $350

Any Web site whose content is principally about improving personal health and well-being. Includes medical news sites, health information, online diagnosis, and mental health and fitness Web sites. - $350

Any site about improving the house and home. Topics include gardening, home repair, interior design, architecture and other related subjects. Home improvement related commerce sites are also included here. - $350

Any Web site for an online news creator/distributor. Includes broadcasters, local news affiliates, bloggers, news aggregators, and news aggregation services. Also includes politician’s Web sites, and political commentary sites and blogs. - $350

Any web site that provides reference material, user or editorial reviews to the public, or for an organization whose goals are teaching or instructing, imparting knowledge or skill, either on-line or in person. Includes guides, educational video, how-to, language & educational websites. - $350

Any campaign for a restaurant, food chain, café/bistro and any other establishments that are primarily for eating/dining. - $350

Any campaign promoting an online or offline retailer of products and services of any kind. Also includes auction sites and retail aggregators. - $350

Any Web site where users create profiles, build a network of friends and can share information, photos, videos and other media. - $350

SItes covering sports news, sports culture, sports teams, statistics, data, sports events, sports history, and fantasy sports. - $350

Any campaign for online/offline software/hardware makers/distributors, wireless carriers and service providers, appliance and consumer electronics makers. Includes Web publishers. - $350

Any campaign for airlines, hotels, travel search engines, destinations, cruises, car rentals. - $350

Any Web site whose content is geared towards consumers under the age of 18. - $350