Customers have been empowered. No, really this time! From habitual brand switching to reshuffled media habits, competitive clutter to heightened service expectations - customers are more demanding, diffused and brand agnostic than ever before. The D2C marketers who hope to survive this power shift will learn to partner with customers, not just sell them.
MediaPost's D2C Brand Insider Summit explores what "customer-first" really means to all aspects of D2C marketing.
We will explore:
- Acquisition in a fragmented streaming lanscape
- Omnichannel data and martech strategy
- Collaborating with customers on product development
- Next-generation CRM
- Brand building against D2C clutter
In case studies, discussion sessions and MediaPost's signature daily roundtables, we bring some of the most experienced D2C marketers together to share their best practices and examples of what it really means to empower their customers...for real.
The MediaPost programming committee is hard at work on the newest agenda for the Summit!
MediaPost Summits feature mornings that include Keynotes, Case Studies, and Panels that feature the top minds in the industry. The afternoons are a selection of activities that allow for the attendees it network over exciting outings. The evenings bring the group back together for cocktails and unforgettable dinner experiences. The most up to date theme of the conference can be found on the homepage of the event.
Please check back often for real-time updates on session details and speaker line-up. Meanwhile please take a look at the agenda from the previous event.
We're working on finding the best speakers for this event. If you think you'd be a good fit, please submit a speaker proposal using the link below.
For speaker consideration please complete the speaker proposal form. Due to the high volume of speaker proposals that we receive we will only be able to notify those whose proposals have been selected. All proposals must go through this form, no exceptions. Do not contact other MediaPost representatives regarding speaker opportunities.
For questions regarding sponsorship of this event please contact Jon Whitfield, VP, Event Sales at firstname.lastname@example.org.
For press inquiries, please contact Ken Fadner at email@example.com.
For general summit inquiries please contact Maya Abulashvili, Coordinator of Events and Conferences at firstname.lastname@example.org.
For questions about or to apply to the VIP Program please contact Kevin Massa, Manager of Brand & Agency Relations at email@example.com.