March 28, 2018
New York City

The Marketing: Automotive Awards Ceremony will be held during The Marketing: Automotive virtual show this year on Aug. 11.

The Marketing Automotive Awards honor agencies and advertisers who are excelling in today's myriad forms of communication and rewriting the handbook on automotive marketing.

You can register to attend the Marketing: Automotive virtual conference here. A conference ticket includes this award ceremony.



Congratulations to this Year’s Automotive Marketer of the Year,
Joy Falotico, The Lincoln Motor Co. President and Ford Motor Co. Chief Marketing Officer. Read about her here.




Congratulations to our other Honorees. Read about them here.

Automotive Agency of the Year (Traditional): 

Innocean (Hyundai Motor America)

 

Automotive Agency of the (Digital)

R/GA (Mercedes-Benz)

 

Best Integrated Campaign (Three channels or more, including online): 

Kia Telluride "Give it Everything" (David & Goliath)

 

Best Social Campaign: 

Ford “Electric and Untamed” (BBDO)

 

Best Multicultural or Interest Group Campaign: 

Volvo — S60 for the Hispanic market (Mindshare and Grey with H Code) 

 

Best Viral Marketing Execution or Campaign: 

Porsche — Star Wars and the Porsche Tri-Wing S-91X Pegasus Starfighter (Cramer-Krasselt)

 

Best Interactive Execution or Campaign: 

Lincoln “City That Sleeps” (Hudson Rouge)

 

Best Campaign for a Dealer Group: 

SoCal Honda Dealers (Secret Weapon)




You can register to attend the Marketing: Automotive virtual show hereA conference ticket includes this award ceremony.

 




Congratulations To Our Honorees:

Automotive Marketer of the Year



Olivier Francois

Chief Marketing Officer
Fiat Chrysler Automobiles

Automotive Agency Of The Year (Traditional): David & Goliath (Kia)  

Automotive Agency Of The Year (Digital): SapientRazorfish (Mercedes-Benz and Audi and Acura) 

Best Integrated Campaign (Three channels or more, including online): Alfa Romeo for Giulia (Doner, Richards Group and Art Machine) 

Best Social Campaign: Spark44 — “Dull and Boring” for Jaguar

Best Multicultural or Interest Group Campaign: Toyota Camry  — “Sensations” (Burrell, Conill and InterTrend) 

Best Viral Marketing Execution or Campaign: Dodge —“Brotherhood of Muscle” with Vin Diesel (GSD&M)

Best Interactive Execution or Campaign: Volvo — “Racing the Sun” (Grey, Mindshare and Courageous)

Best Campaign for a Dealer Group: AutoNation — “Drive Pink” (Zimmerman Advertising)


Read all about our honorees here.

Come Celebrate their achievements at the Marketing Automotive Awards Luncheon:

March 28, 2018 At Noon

Javits Center
655 W 34th St
New York, 10001
(212) 216-2000
Room 1E08-09 (2 escalators down from the main entrance level)







March 28, 2018, 12p.m.

Javits Center, New York City New York
655 W 34th St
Room 1E08-09 (2 escalators down from the main entrance level)
(212) 216-2000

For awards ceremony sponsorship inquiries, contact Seth Oilman at 212-204-2012 or seth@mediapost.com

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Jury

Ian Beavis

AMCI Global
Chief Strategy Officer

Elgie Bright

Northwood University
Automotive Marketing and Management Department Chair

Larissa Faw

MediaPost Agency Daily
Reporter

Tanya Gazdik

MediaPost
Senior Editor, Automotive

Michelle Krebs

Autotrader
Senior Analyst

Noah Mallin

IMGN Media
Chief, Brand Strategy

Luis Miguel Messianu

Alma
Creative Chairman, CEO

Gary Topolewski

Estota
Communication Developer

Venue

Javits Center, New York City
655 W 34th St
Room 1E08-09 (2 escalators down from the main entrance level)
New York, New York, 10001

Located in Hell’s Kitchen, Manhattan, Jacob K. Javits Convention Center boasts a total area space of 1,800,000 square feet and has 840,000 square feet of total exhibit space. It is one of the busiest convention centers in the United States. Javits Center hosts events such as the New York International Auto Show and New York Comic Con. In the city that never sleeps, the Javits Center is the nexus of American pop culture, where some of the most iconic brands have unveiled their latest ideas and creations. It's where deals are made, products are launched and heroes are born.



Contact Us

Trophy Orders

Please contact Nicole Fadner, Director of Communications, at nicole@mediapost.com.

Awards Ceremony Tickets / Tables

Please contact Nicole Fadner, Director of Communications, at nicole@mediapost.com.

Sponsorships

For questions regarding sponsorship of this event please contact Seth Oilman at seth@mediapost.com.

Press

For press inquiries, please contact Nicole Fadner, Director of Communications, at nicole@mediapost.com.