Grow turned soccer's magic moments into digital real-time currency by capturing the sport's greatest
players in their best moments during games. The campaign, Phenomenal Shot, let global fans participate by sharing their favorite moments of Nike athletes just seconds after they happened through 3D
ads that ran during the World Cup. More than two million fans from 200 countries engaged with the ads. When Brazil's Neymar Jr. scored two goals in the first half of the Cameroon match, or when USA's
Tim Howard had a series of saves during a game with Portugal, the campaign turned those plays into shareable digital bites within 10 seconds.
Credits: Drew Ungvarsky, Executive Creative Director, Grow Eric Green, Account Director, Grow Eamon Wyse, Production Director, Grow Brian Walker, Technology Director, Grow Quan Hoang, Creative Director, Grow Matt Clack, Associate Creative Director, Grow Jeff Whitlock, Lead Producer, Grow Nate Witte, Lead Developer, Grow Bruno Porrio, Art Director, Grow Joe Branton, Design Director, Grow Keith Kaminski, Producer, Grow Jordan Crisman, Producer, Grow Matt Campbell, Developer, Grow Gabe Molochko, Developer, Grow Ann Yuan, Developer, Grow Darius Pilapil, Developer, Grow Zach Young, Developer, Grow Lookmai Rattana, Developer, Grow Will Jardine, Developer, Grow Jeff Penano, Developer, Grow Josh Newton, Designer, Grow Brian Villalon, Designer, Grow Tom Söderlund, Producer, Goo Technologies Martin Sjölin, Associate Producer, Goo Technologies Rickard Herlitz , Technical Director, Goo Technologies Magnus Östergren, Creative Director, Goo Technologies Oskar Åbrink, Lead Client Developer, Goo Technologies Jon Svenonius, Head of Studio, Goo Technologies Joakim Areschoug, Artist, Goo Technologies Nils Friberg, Artist, Goo Technologies Robert Krupa, Artist, Goo Technologies Alex Lusth, Artist, Goo Technologies Niklas Hallin, Artist, Goo Technologies Robin Portnoff, Artist, Goo Technologies Christian Christiansen, Artist, Goo Technologies Stefan Hedman, Software Engineer, Goo Technologies Christian Östman, Software Engineer, Goo Technologies Alberto Ponte / Ryan O'Rourke / Dan Viens, Creative Director, W+K Portland Adam Sirkin / Jeff Ackley, Developer, W+K Portland Nilesh Ashra, Director of Creative Technology, W+K Portland Jason Glover, UX Designer, W+K Portland Patrick Marzullo, Director of Interactive Production, W+K Portland Ben Oh, Senior Interactive Producer, W+K Portland Byron Oshiro, Interactive Producer, W+K Portland Greg White , Digital Strategist, W+K Portland Daniel Sheniak / Josh Chang / Hilary Heath, Media/Comms Planning, W+K Portland Karrelle Dixon / Alyssa Ramsey / Ricardo Hieber / Molly Rugg, Account Team, W+K Portland Jordan Schroeder, Project Manager, W+K Portland Beth Nagel, Business Affairs, W+K Portland Mark Fitzloff / Joe Staples, Executive Creative Directors, W+K Portland Ben Malbon, Director, Google Creative Partnerships Aman Govil, Team Lead, Google Creative Partnerships Mike Glaser, Brand Lead, Google Creative Partnerships Cara Clayman, Account Executive, Google Creative Partnerships Shana Opperman, Producer, Google Creative Partnerships Justin Joy, Marketing Lead, Google Creative Partnerships Andrea Faville, PR Lead, Google Creative Partnerships Pasha Nahass, Product Manager, Google Creative Partnerships Xiaohuan Li, Engineering Lead, Google Creative Partnerships Katie Rottier, Head of Industry, Google Creative Partnerships Adrien Robert, Liam MacManus, Media Planning/Buying, Mindshare Alex Webster, Managing Director, Passion Pictures Ryan Goodwin Smith, Executive Producer, Passion Pictures Anna Cunnington / Lisa Hill, Producer, Passion Pictures Kate Goodwin / Mike Turoff, Line Producer, Passion Pictures Neil Riley, VFX Supervisor, Passion Pictures Conor Ryan / Steven White, Animators, Passion Pictures Carlota Primo-Rebon / Jirka Siska, Lighting, Passion Pictures Suzanne Forward, CO-Ordinator, Passion Pictures Julian Hodgson, CG Supervisor, Passion Pictures Anthony Martin, Simulation, Passion Pictures Will Broadbent / Jonny Grew, Google TD, Passion Pictures