By the time an OMMA Awards entry reaches the winner’s circle, it has survived two rounds of judging. Round One consists of the MediaPost editorial team reviewing and judging each of the categories. Our editors handpick three finalists per category and then send the results to the OMMA Awards judges, who choose a winner for each category, as well as a "Best in Show."
Kim EinanHead of Experience Design
, Starcom USA
In her 19 years with Starcom USA, Kim Einan, Head of Experience Design, has earned a reputation for being a change maker.
Unafraid to tackle big challenges, Kim has proven herself ambitious and effective in uplifting creativity in the experiences Starcom
produces on behalf of clients. Kim was instrumental in architecting and rolling out the agency’s new strategic approach that solves tension between what people want and brands need. She’s committed to continuously raising the bar on the quality of the agency’s work, actively assessing and identifying opportunities for brands to be more disruptive while driving results, leading to Starcom USA’s recognition as the most awarded media agency in the world in 2017 by the Gunn Report. She also leads the U.S. Product Acceleration Team, a group of 25+ senior leaders responsible for elevating work product across all major clients and disciplines.
Most recently, Kim launched an entirely new company discipline of Experience Design, dedicated to infusing creativity into the
experiences the agency creates with clients. Previously, Kim led Consumer Insights & Strategy for Kraft Heinz, leveraging the power of data to inform briefs and communication strategies that kept the client on the industry’s leading edge of data driven marketing. On this business, Kim honed an approach to ideation that became her blueprint for the entire agency’s experience design discipline. She also held strategic leadership roles on businesses including Luxottica Retail, Beam Suntory, Disney Parks and more.
Kim is active in industry awards, participating in juries and submissions to major festivals like Effies, Cannes Lions and Festival of Media.
Carl FremontGlobal Chief Digital Officer
Carl leads the strategic direction for the growth and seismic shift in data and digital services for Wavemaker, a leading global media and marketing agency. He is a leader in the industry and a frequent speaker and consultant on the transformations occurring in digital and technology; often quoted in the press for his views on the future of marketing and media.
Carl has extensive marketing and media experience in a multitude of brand categories including automotive, financial services, consumer package goods, retail, eCommerce, pharmaceutical, telecommunications and travel.
Carl serves on the advisory boards of a select number technology, media and venture capital companies as well as a consultant for GLG, Guidepoint Global and Pacific Crest. These positions provide Carl with a unique view of the advances in the industry. Carl was elected to the Ad Club of New York Board of Directors in 2009 and in July 2015 became Chairman. He has also served as its lead for the I’m Part Media Action, which since its inception has raised over $10MM (US) for scholarships and training for diversity talent in the Marketing and Communications fields.
At Digitas from 2000 to 2013, Carl led the Global Media practice working with clients including America Express, Whirlpool, Delta, Sprint, Mars, Meade Johnson, AT&T and eBay.
Prior to joining Digitas, Carl was a Senior Vice President of Media Services at Wunderman; a leading performance based and CRM company. During Carl’s 16 year tenure at Wunderman, he managed all direct marketing activities for the company including Ford, Citibank, American Express and AT&T.
Barney GoldbergExecutive Creative Director
, INNOCEAN USA
As Executive Creative Director at INNOCEAN USA, Barney develops and oversees integrated campaigns for Hyundai. In 2016, he helped lead Hyundai’s Super Bowl 50 work, winning the USA Today Ad Meter with spots at #1, #5 and #6. The following year, he helped lead Hyundai’s Super Bowl effort “Operation Better.” The one-of-a-kind live commercial shortlisted at Cannes. Barney has also led Hyundai’s work for their partnerships with the NFL, Hyundai’s FIFA World Cup campaign and creative-directed the integrated campaign for Hyundai’s partnership with The Walking Dead.
His many years of experience includes Deutsch LA, TBWA Chiat LA, BBDO West and the Martin Agency for brands including Starbucks, Pioneer, Nissan, Toyota, Mercedes-Benz, Wrangler, Dr. Pepper and Volkswagen. Barney’s work has been recognized by nearly every industry competition including Cannes, The One Show, Webbys, Communication Arts and the Effies.
Peter KnierimCreative Director
, Fortnight Collective
Peter wrote his first ad when he was four, for a show he was putting on in his house. His whole family showed up and he realized he forgot to plan the show. Wisely, he quit show business but his career in advertising had begun. He graduated from Syracuse University and promptly left to work at agencies including BBDO, Digitas, Razorfish and Crispin Porter + Bogusky. He’s won Cannes Lions, One Show Pencils, FWAs, OMMAs, Effies, Shorties most recently a D&AD pencil. His other awards include a wife and three lovely children. Where can you go from that? Here are some of the brands he’s worked on: All Detergent, Applebee's, Best Buy, Capital One, Delta Air Lines, Domino's, Fruit of the Loom, General Electric, Heineken, IBM, Infiniti, JCPenney, Kraft Mac & Cheese, Mercedes-Benz, Microsoft, Old Navy, The Partnership for a Drug-Free America, Velveeta and Westin Hotels.
Brendan McKennaSVP, Executive Creative Director
Brendan is a multidisciplinary Creative Director running accounts such as Google, Delta and The San Diego Zoo for Epsilon—the largest independent agency in the US.
An art director by trade and a journalist by training, Brendan has the unique ability to marry art and copy across multiple
channels—from sites to apps to animations—and entertain a few people along the way.
Recruited to data giant Epsilon to help create the agency of the future, his specialty is turning data into seriously entertaining stories on behalf of the brands he serves.
Brendan's clients include Google, Adidas, AT&T, Supercell, USAA, eBay, The San Diego Zoo, Delta, 24 Hour Fitness,
TXU Energy, Sunglass Hut, Luxottica, Safeway, Bare Necessities, Boudin, RadioShack, Hitachi
Data Systems, Central Garden and Pet, Del Monte, CiT, American Express,
Dell, and the NFL.
, Media @ Evoke
Steve is a 25+ year veteran in the advertising industry with a deep concentration in digital marketing. He began his career with Jordan, McGrath, Case, Taylor in New York and rose to the Media Director position within 10 years. The allure and rapid growth of digital media convinced him to join imc2, an independent full service interactive agency. As Senior Vice President, Managing Director of its New York and Philadelphia offices, Steve launched and managed all interactive media and optimization, as well as the search engine marketing team. Steve also served as President of Enversa™, a proprietary online media buying tool he created in 2004.
In 2008 he launched Triumph360, a full service interactive marketing services firm. TargetCast quickly recognized his talents and acquired his firm after three years in existence and named him President of Interactive Marketing. Under his leadership, TargetCast was recognized as a 2013 Agency to Watch in Advertising Age and as Media Magazine’s Media Agency of the Year for Independent Media Services in both 2012 and 2010.
Steve's role at TargetCast changed following the merger of multiple MDC media companies to form Assembly. At Assembly he served as the Chief Innovation & Growth Officer (CIGO), responsible for aligning ad-tech and media to forge a unique go to market solution for Assembly’s clients. He leveraged his experience, knowledge and success he gained over the years to launch his second business venture, AboveNation Media. He continues to leverage technology and his in-depth knowledge of media to capitalize on the vast opportunities available in the digital-driven media landscape for his clients and agency partners.
Steve has been recognized as a two-time Media All Star, in MediaPost in 2013 and in Adweek in 2011.
Husani OakleyEVP, Director of Technology and Innovation
, Deutsch New York
Husani Oakley is a start-up and technology veteran with nearly fifteen years of building, creating and developing world-class digital experiences. In his current role as Deutsch’s EVP, Director of Technology and Innovation, he works across clients including AB InBev, PNC Bank, Reebok, Siemens, and DraftKings, among others.
Husani’s start-up experience includes, in addition to founding digital agency Oakley + Partners, cofounding the cultural event newsletter Flavorpill, modern furniture company Atlantico USA, and Squaretangle, a start-up that developed and executed technology-driven businesses and projects.
He joined Deutsch from GoldBean, a fintech startup focusing on women, millennials, and POC, providing investment advice, ongoing financial education, and an easy-to-use trading platform. Husani’s agency experience includes time with Wieden + Kennedy, where he worked on brands including Nike, Heineken, Target, and Delta as the Director of Creative Technology. In addition, he has worked with clients and agencies including Disney, Google, Cutwater, Droga5, and more, creating content from websites and microsites to out-of-home and experiential. His work has earned Webby's, One Show, D&AD, FWA: Site of the Day and LIA Awards.
On the speaking circuit, Oakley has shared his expertise at The White House, ad:tech, and SXSW, among others. As if that wasn’t enough to fill his plate, he is also the Executive Producer at Sessions in Dance, a contemporary dance company based in Brooklyn. How does he do it all? He drinks entirely too much coffee.
Lora ParkerVice President, Media Services
As PMG’s Vice President of Media Services, Lora Parker brings nearly two decades’ worth of experience in the digital media space. She oversees display media (programmatic, brand, partnerships), video, social media (paid, organic, content), mobile and emerging media channel services, and is the top executive responsible for leading the growth and development of each service line, as well as help create new lines of innovative media services within the agency.
Prior to PMG, Lora was most recently Chief Operating Officer at Dentsu Aegis’ Amnet Group U.S. At Amnet, Lora was a key leader behind the company’s growth from two employees in 2011 to more than 150, and building it into one of the world’s biggest programmatic buyers. While there, she helped brands like GM, Disney, Red Bull, Macy’s, The Home Depot, Burberry and Pfizer establish new benchmarks in digital media efficiency and effectiveness. Lora also spent a total of eight years at iProspect and Range Online Media. She is a graduate of the University of Texas at Austin.
, Nina Hale, Inc.
Donna Robinson serves as CEO at Nina Hale, a Minneapolis-based performance digital agency. Since joining Nina Hale in 2012, Robinson has been the brain behind successful revenue growth year after year. She has successfully set the agency's vision, oversees business strategy and execution while balancing growth, but her commitment to the role goes well beyond the listed job duties. Robinson knows following is an important part of leadership. From social media trends to performance-based digital strategy, Donna looks to those around her, including peers and her own three daughters, to keep on top of what’s trending. Prior to Nina Hale, Robinson was VP of client services at space150, a full-service digital advertising agency. In this role Robinson was responsible for all client service and new business acquisition, and during her eight years there helped grow the agency from a niche marketing firm into a nationally renowned agency. Before space150, she began her career in traditional advertising. Throughout her career, Robinson has worked on iconic brands like American Express, Coca Cola, The Discovery Channel, General Mills, Land O’Lakes, Red Bull, Pillsbury, Target, U.S. Bank, anFargo.
Stephanie SciandraAssociate Creative Director
Stephanie Sciandra is an Associate Creative Director at Situation, a digital agency best known for helping brands build passionate communities through digital-first marketing strategies. Over the past decade, she has worked with some of the biggest names in live entertainment, arts and culture, television, and social good.
With a deep understanding of fandoms ranging from musicals to Marvel, Stephanie has spearheaded digital strategies for many notable clients including One World Observatory, New York City Center, Ad Council’s "Love Has No Labels”, NBCU Cable Entertainment Group, and Broadway hits like Mean Girls and the 2017 Tony Award® and 2018 GRAMMY Award® winner, Dear Evan Hansen.
Her work has won awards at the Webby Awards, OMMA Awards, Creativity International Awards, Shorty Awards, Communicator Awards, and the Internet Advertising Competition. Prior to Situation, Stephanie spent time at Sony Pictures Entertainment, the Drama Desk Award®-winning TADA! Youth Theater, and the New Victory Theatre.
Sarah StringerSVP, Head of Innovation
Sarah Stringer heads up the Innovation offering at Carat USA working with its clients to test and learn new ways to approach their business and consumers.
Prior to her current role, Sarah was at Carat Australia as a strategist, working on brands including: Disney Theatrical (Disney, Marvel, Star Wars, Pixar), Disney Parks and Resorts, Nintendo, Adidas and Mattel, launching movies The Avengers, Frozen and Star Wars: The Force Awakens. She was identified as a 'Formidable Femme' in Campaign Asia's 20 Women to Watch 2015, after becoming the youngest member of Carat Melbourne’s agency’s senior management team, and was asked to found the Innovation department in Australia, where she focused on delivering technology and trends insights to its Australian agency teams and clients.
Sarah joined Carat USA in January 2016 and her leadership role as SVP, Head of Innovation gives her the chance to lead Carat’s teams in being ‘brave’ in their day to day work.
Jay SuhrChief Creative Officer
More than anything, Jay loves creative problem-solving—something that’s grown both more complex and more fascinating over his 35-year career.
Since joining T3 in 1999, Jay has led and expanded the agency’s creative department with thinkers skilled in digital, branding, social media and innovation. Jay and his teams have created nationally-recognized work for diverse brands, including Allstate, UPS, Staples, Capital One, Chase, 7-Eleven, Pizza Hut, Phillips 66 and Dell.
Before moving to Austin, Jay spent 13 years at Ogilvy as copywriter and Senior Partner, Creative Director on Shell, IBM, The Houston Symphony and other clients. His work has been recognized with awards from the EFFIEs, CLIO, ADDY Awards, Art Directors Club of New York and others. He was named to online and creative All-Stars teams for both OMMA and Adweek. Jay is a frequent speaker at industry events and on college campuses, especially his University of Wisconsin.
Jamie VenorskyChief Creative Officer
, Marcus Thomas
Jamie Venorsky, Chief Creative Officer at Marcus Thomas, believes there is only one currency in communication: the idea. He describes part of his job as reminding clients that tactics are not ideas. Channels aren’t ideas. The newest shiny widget isn’t an idea. Ideas are what connect people to a brand. And to Jamie, it doesn’t matter what media the idea plays in. He’s as comfortable directing interactive projects as he is directing print or TV.
Venorsky joined Marcus Thomas in 1999 as an art director and most recently served as Executive Creative Director before his 2019 promotion to Chief Creative Officer. Venorsky has been responsible for the creative strategy and direction for all agency accounts including KraftMaid, Troy-Bilt, Ohio Lottery, Behr and KeyBank.
His special talent for bringing a variety of marketing and communication disciplines together to address client challenges has resulted in numerous awards including ADDYs, One Show, AME, Webby, Communication Arts, Effie Shortlist and Content Marketing Awards.
Steph WulzArt Director
Steph is an Art Director at Isobar, a global agency that delivers digital transformation powered by creativity. With prior studies in communications, mathematics, and psychology, Steph applies these lenses to her design solutions—creating work that is both beautiful and user-friendly. When she’s not pouring her soul into the Adobe Suite, you can find her researching the latest talk-show trends.
Travis YorkPresident and CEO
, GYK Antler
Recognized by Forbes as one of America's top 25 small companies, GYK Antler is a mid-size, independent, full-service marketing agency. Under Travis York’s leadership, President and CEO of the agency, GYK Antler has responsibly tripled in size to almost a hundred technologists, creatives, strategists, data hounds, and media planners who understand what it takes to pivot a brand into new territory. Travis also co-founded GYK Antler’s in-house, Emmy-winning video production arm, Big Brick Productions, a full-service production company that creates branded entertainment, commercials, digital content, broadcast features and original programming for a wide variety of brands, agencies and networks.
As an agency built to support brands through business transitions and pivots, Travis has led GYK Antler to be the ultimate agency partner that positions a brand's business goals and bottom line first and foremost. Travis is able to provide thoughtful insight on a variety of topics including: business
transitions and pivots, rebranding, future of legacy brands, and industry challengers.