October 4, 2021
New York, NY

2021 Finalists

Email Marketing Creativity

Best Use of Dynamic Email Content
Silk Thanksgiving Recipes Email by Response Media for Danone - Silk
AARP Fraud Watch Network Summer Fraud Email Campaign by AARP for AARP
Courier Waybills Return Kit Digitization Program by William Thomas Digital for Rogers Communications
Best Email Newsletter
Mercedes-Benz Inroads newsletter by Publicis Groupe for Mercedes-Benz
Monthly Member Newsletter by Movable Ink for WW International, Inc.
Sailing into Success: The Smart Content™ Email Newsletter for Amex Travel by ERGO for American Express Travel
AI/Machine Learning/Data Driven Marketing
Sailing into Success: The Smart Content™ Email Newsletter for Amex Travel by ERGO for American Express Travel
Courier Waybills Return Kit Digitization Program by William Thomas Digital for Rogers Communications
Engagement Trigger Emails by Movable Ink for American Express
Content Marketing
The Advanced Walmart Advertising Series by Tinuiti for Tinuiti
HVMI January Solo Email by Epsilon for Marriott HVMI (Homes & Villas by Marriott International)
Cordless Collection Launch Email Campaign by Cuisinart for Cuisinart
Best Use of Interactive Emails
DEG & The Salvation Army Rescue Christmas Campaign by The Salvation Army for DEG
How a Happy Birthday Helped NASCAR Increase Revenue by 308% by Sailthru and Liveclicker for NASCAR
AutoZone Garage Trivia Challenge by Epsilon for AutoZone
Loyalty or Membership Programs
Platinum Card Relaunch by Movable Ink for American Express
Sailing into Success: The Smart Content™ Email Newsletter for Amex Travel by ERGO for American Express Travel
MyMcDonalds Rewards Email Campaigns by Epsilon/Publicis Groupe for McDonalds
Lifecycle Programs
Sailing into Success: The Smart Content™ Email Newsletter for Amex Travel by ERGO for American Express Travel
Subscriber Re-engagement Shortlists by William Thomas Digital for OxiClean
Upgrade In Contract by Publicis CRMone for Verizon
Multiple Messaging
AMCN Lead Nurture Email Series by Zeta Global for AirMedCare Network
Lamps Plus by Lamps Plus for Lamps Plus
Verizon Visa Card Launch by Publicis CRMone for Verizon
Sales/Contests/Offers
SPRINT Samsung 5G Holiday Offer by Zeta Global for Sprint | T-Mobile
Chipotle Gamifies Boorito 20th Anniversary Across Email, SMS, and Social by Liveclicker for Chipotle
Cross Sell Evolution by Publicis CRMone for Verizon
Transactional/E-Commerce
AMCN Application Abandon Email Series by Zeta Global for AirMedCare Network
Thrive Market Engages New Grocery Members With a Lifelong Personalized Experience by Sailthru for Thrive Market

Email Marketing Sector Campaigns

Financial
E*TRADE’s Year In Review Campaign by Movable Ink for E*TRADE
Responder Non-Buyer - OMNI (DM + EMAIL) by Cheetah Digital for Amica
Retail
Sprint | T-Mobile Non-Compatible Device Upgrades Campaign by Zeta Global for Sprint | T-Mobile
Subscriber Re-engagement Shortlists by William Thomas Digital for OxiClean
Weekly Loyalty Email by Movable Ink for Hudson’s Bay Company
Travel/Tourism
JetBlue’s 2020 Year In Review by Movable Ink for JetBlue
Sailing into Success: The Smart Content™ Email Newsletter for Amex Travel by ERGO for American Express Travel
Wildcard
Girls Who Code Creates Inspiring Educational Programs for Underrepresented Girls—Trans and Cis—and Non-binary Students by Girls Who Code and Campaign Monitor for Girls Who Code