Jury


Paul Airy
Email Design and Developer, Beyond the Envelope™
When it comes to email, there’s nothing Paul’s more passionate about, than delivering great experiences to subscribers, within their email or webmail client.

This has led him to challenge long-accepted methods of email design and development, and introduce innovative techniques to make email more accessible and subscriber-friendly.
 
Known as a leading expert in both HTML typography in email, and accessibility, he’s delivered sessions on both subjects at Litmus Live, in London and Boston, and workshops at the Email Innovations Summit, Las Vegas.
 
When Paul’s not creating innovative and accessible email, he’s writing about it for his own email, Type E:, or other key players such as Really Good EmailsTaxi for Email and Email Monks.



 
David Baker
President, Origin
David is the president of a newly formed analyst/consultancy/agency called Origin.  With more than 25 years of experience in digital marketing and marketing technology, Baker is an award-winning industry thought leader, columnist and speaker. He has held executive roles at publicly traded technology and data companies and leading agencies/ marketing services providers including Razorfish, Targetbase, Agency.com and Acxiom.  Direct Marketing roles at American Airlines and Franklin Covey as well as leadership and founding roles at startups Cordial, TwelveHorses, MindArrow/RadicalMail and DigitalThink, the first global eLearning Platform that went public in 1999. He has served as strategic advisor to various media and technology companies throughout his career in the adtech and martech industries.. 

Baker was awarded  MediaPost Lifetime Achievement award (in 2012) for his contributions to the digital marketing industry, and he was also the recipient of the DMA-EEC Thought Leader of the Year award in 2016 for his positive impact on digital marketing.  He is a MediaPost “Email Insider” columnist and former “Email Insider” Summit Chairman and program director, present columnist at TotalRetail (Accelerate Retail blog).  His works have also been published in iMedia Connection, Internet Retailer, Adweek, Direct Marketing News, ClickZ, Forbes, Adweek, The Drum and Chief Marketer. 
Matt Byrd
Director of Product Marketing, PolicyGenius
Matt is the guy in charge of retention and product marketing at PolicyGenius, the leading consumer insurance marketplace. Before deciding that insurance seemed fun (death benefits! deductibles! co-pays!), he built the email programs at Uber, WeddingWire and Litmus. When he's not making marketing, he's usually on a SoulCycle bike.
Abby Feuer
SVP, Marketing & Community, DonorsChoose.org

Abby leads the Marketing & Community Team at DonorsChoose.org, overseeing initiatives that empower teachers to advocate for their classroom needs and individual donors to support them through relationship building and digital marketing. This school year, her team has raised close to $75M to support classrooms across the US. 

Prior to this role, Abby led the Seller Retention and Engagement team at Etsy, helping sellers connect with one another and open and run their Etsy shops. She has her MBA from the Haas School of Business at UC Berkeley and her BA in Psychology from Harvard University.

 

Adrian X Olvera
Vice President, Mod/Intelechy

Adrian leads the digital strategy and consulting team at Mod/Intelechy, a data-driven marketing agency in Austin, TX.  While at T3, Adrian led product development and digital marketing for some nice folks at 7-Eleven, Staples and Capital One. In addition, Adrian was an award-winning Email Marketing and Global CRM leader at Dell for six years. He has been a frequent speaker over the years at Mediapost Email Insider Summit, MarketingSherpa and the EEC.  Adrian started his career in the music industry and still enjoys watching live music around town.

Kath Pay
CEO & Founder, Holistic Email Marketing

Kath lives and breathes email marketing and is one of the World’s Top 50 Email Marketing Influencers (Vocus, 2014). As Founder of Holistic Email Markeitng, she devotes her time to developlng customer-centric ecommerce journeys using a holistic, multi-channel approach. Kath is recognised as one of the UK’s leading Email Marketers and heads up training for Econsultancy on Personalisation and Email Marketing.

Some of the retail and B2C brands she has either trained or helped are: Bally, Barbour, Paul Smith, Ocado, EE, Dyson, Marks and Spencer, Wallis, Schuh, Co-operative Group, Argos, Next, Asda, Jaeger, Mont Blanc, Expedia, Net-a-Porter, Secret Escapes, George, Dixons, Bookatable, ShopRush, Adobe, Facebook, VisitScotland – just to name a few.

Renata Riechelmann
eCommerce Programs Manager, BISSELL Homecare, Inc.
Bart Thornburg
Director of Email Marketing, Total Wine & More
Bart is the Director of Email Marketing at Total Wine & More where he leads email strategy, technology and innovation.  He is a champion for A/B testing, marketer empowerment and listening for customer feedback in the inbox.  He has taught email marketing boot camps at General Assembly, serves on the Email Experience Council’s leadership board (MAC) and is a Marketing Mentor for early stage and Series A startups at the global startup incubator, 1776. Previously Bart lead Lifecycle Marketing for online marketplace, WeddingWire.  While finishing his MBA, Bart spent 2 years building houses with Habitat for Humanity in Washington, DC through Americorps.
Craig Waller
CEO, CYLNDR
Craig Waller is CEO of CYLNDR Content Agency, which provides clients with content creation, strategy and production services from its New York, Toronto and Durham offices. CYLNDR is part of the Cheil Worldwide Group. He is the former president of Pace, a global content marketing agency based in Greensboro NC. Under Waller’s leadership, Pace moved from a publishing company to a 350-person, full-service agency with five offices across the U.S. In 2013 and 2017, the Content Marketing Institute named Pace the Content Agency of the Year. Previously, he was co-founder and CEO of Cedar Communications (Omnicom Group), a top-five custom publishing agency in the United Kingdom, and CEO within the Chime Communications Group, based in London. He is a graduate of the University of Durham in England.