Wednesday, 12/10
Thursday, 12/11
- MC
- Rob Griffin, Co-Founder, Rise-Alliance @telerob
- Keynote
- David Buckley, CMO, Sears Hometown & Outlet Stores @davidjbuckley
- Moderator
- Laurie Sullivan, Editor, Search Marketing Daily, MediaPost
- Moderator
- Jennifer Tan, VP Marketing Campaigns & Strategy, First Republic Bank @JennMartinTan
- PanelistS
- Jim Barnes, Manager, SEO, Drugstore.com and Walgreens.com @jwbarnesmojo
- Bill Connard, VP of Local Search, Rio SEO @rio_seo
- Kevin Lee, Chairman and CEO, Didit @Kevin_Lee_QED
- Michail Takach, Director of Digital Marketing, North America, Manpower Group @michailtakach
National marketers will spend 36.5% of their total advertising budget targeting local audiences by 2019, up $9.2 billion. Wearable devices and connected cars will contribute to the increase. Join us as BIA/Kelsey Managing Director Rick Ducey shares new data on the changes occurring today in local, mobile search and discusses what marketers can expect in the future.
- Presenter
- Rick Ducey, Managing Director, BIA/Kelsey @rducey
- Moderator
- Michael Wall, Director, Digital Strategy, Rise Interactive
- PanelistS
- Gerry Bavaro, SVP, Enterprise Solutions & Strategy, Merkle
- Jason Dailey, SVP Search and Performance Marketing, MediaVest @jasonrdailey
- Mike Grehan, Chief Marketing Officer, Acronym @mikegrehan
- David Rodnitzky, CEO, 3Q Digital
- Interviewer
- Andy Beatman, SEO Director, Ecselis
- Featuring
- Grant Simmons, VP, Performance Marketing, Homes.com @simmonet
- Presenter
- Lijo Joseph, Senior Director, Performance Media, Beeby Clark+Meyler @josephlijo
The Future of SEO in Content Marketing. Facilitator: Jennifer Tan
The Internet's New Definition of Search Engine Marketing. Facilitator: Claudia Virgilio
Can I Really Track Consumers Across Channels and Devices. Facilitator: James Green
Sharing What I Know About Bright Shiny Objects. Facilitator: Lijo Joseph
Ski Competition Sponsored by Magnetic
Snowmobiling at Red Pine Canyon
Yoga in the Wellness Studio
Friday, 12/12
- Keynote
- Daniel Loebl, Head of Digital Center of Excellence for Americas, AIG
- Moderator
- George Popstefanov, Founder and CEO, PMG @GeorgePMG
- PanelistS
- Jonathan Kagan, Director of Search & Digital Media Strategy, Amsive @jonkagan
- Frost Prioleau, CEO, Simpli.fi @phrossed
- Sid Shah, Director of Business Analytics for Advertising Solutions, Adobe @drsidshah
- Cameron Urry, Senior Interactive Marketing Manager, Extra Space Storage
- Presenter
- Jeff Davis, President & CEO, Orabrush Inc.
- Moderator
- Neil Doshi, Corporate Development and Strategy, Samsung Electronics @neildoshi
- PanelistS
- Roger Barnette, CEO, MessageGears @roger_barnette
- Jeff Davis, President & CEO, Orabrush Inc.
- Marjorie Gray, Digital Brand Manager, DISH @marjcgray
- Jason Lehmbeck, Founder, DataPop @jasonlehmbeck
- Brian Valentini, Vice President, Group Director, DigitasLBi
- Moderator
- Frank Gamboa, President, Frank Gamboa Consulting @FrankGConsult
- PanelistS
- Darren Clark, Chief Technology Officer, YP
- Rick Galán, Director of Digital Marketing, Blendtec
- Amanda Valle, U.S. President & Chief Strategy Officer, Mavens of London @BUtifulHapELife
- Presenter
- Matt Belson, Group Account Director, Mullen
Amazon, eBay, YouTube – The Next Search Advertising Network. Facilitator: Roger Barnette
Marketers Share Opinions on the Next Shiny Object for 2015. Facilitator: Matt Belson
Why Search Marketers Should Lead Programmatic Media Buys. Facilitator: Sid Shah
Ski Competition Sponsored by Magnetic
Snowshoe Tour at the Deer Valley Resort
Tubing at Gorgoza Park
Saturday, 12/13
- Keynote
- Kathleen Dunlop, Global Brand Director, Unilever
- Moderator
- Kevin Ryan, CEO, Motivity Marketing, Inc. @KevinMRyan
- PanelistS
- Nik Ajagu, Head of Partnerships, Facebook Atlas
- David Laird, Director of Search Insights, Yahoo! @YahooAds
- Amrita Sahasrabudhe, Senior Manager of Marketing Strategy & National Promotions, Petsmart @AmritaSocial
- Moderator
- Ryan DeShazer, EVP, Managing Director, inVentiv Media 360º
- PanelistS
- Marc Engelsman, Director of Strategy & Analytics, Digital Brand Expressions
- Richard Mastriani, VP, Digital Experience & Marketing, AmVenture
- Sarah McMahon, Senior Digital Marketing Manager, Big5 @mcsarah73
- Presenter
- Steven Gibson, Client Director of Search, Canvas Worldwide @skyabove
The Search Opportunity By Device and How To Make Attribution Work. Facilitator: Kevin Ryan
Search Trends Marketers Will Ride In 2015. Facilitator: Ryan DeShazer