Wednesday, 12/09
Thursday, 12/10
- MC
- Steve Smith, VP, Editorial Director, Events, MediaPost @popeyesm
- Keynote
- Neal Zamore, VP of Consumer Marketing, Avis Budget
- Moderator
- Steven Gibson, Client Director of Search, Canvas Worldwide @skyabove
- PanelistS
- Mike Grehan, Chief Marketing Officer, Acronym @mikegrehan
- Clayton McLaughlin, Principal, VICI86 Consulting @augiecrazy8
- Josh Miller, VP of client solutions, Performics @joshmiller1980
- Presenter
- Erin Everhart, Senior Director of Event Programming, MediaPost
- Moderator
- Katherine Janca, Associate Director, Programmatic, The Media Kitchen @katherinejanca
- PanelistS
- Lee Goldberg, President, Vector Media Group
- Frank Lee, Industry Lead, eCommerce, Global Marketing Solutions, Facebook @franksem
- Sid Shah, Director of Business Analytics for Advertising Solutions, Adobe @drsidshah
- Interviewee
- Marjorie Gray, Digital Brand Manager, DISH @marjcgray
- Interviewer
- Gerry Bavaro, SVP, Enterprise Solutions & Strategy, Merkle
- Keynote
- Ken Chaplin, CMO TransUnion Consumer Interactive, TransUnion @ken_chaplin
When Browsers No Longer Become Search's Front Door - Steven Gibson, Client Director of Search, Initiative @skyabove
Moving Programmatic Media Buys Into The Hands Of Search Marketers - Katherine Janca, Associate Director, Programmatic, The Media Kitchen @katherinejanca
Taming The Beast: Taking Control of The Data - Erin Everhart, Digital Strategist and Content Marketer, Home Depot @erinever
The Fragmented Path to Purchase in "I Want to Know (Go, Do, Buy)" Moments - Gerry Bavaro, SVP, Enterprise Solutions, Merkle
![](https://s3.amazonaws.com/media.mediapost.com/images/events/sponsors/magnetic_505_150.jpg)
Skiing at the Deer Valley Resort
Snowmobiling at Red Pine Canyon
Snowshoe Tour at the Deer Valley Resort
![](https://s3.amazonaws.com/media.mediapost.com/images/events/sponsors/magnetic_505_150.jpg)
![](https://s3.amazonaws.com/media.mediapost.com/images/events/sponsors/doubleclick_search_1070_150.jpg)
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Flagstaff Room
![](https://s3.amazonaws.com/media.mediapost.com/images/events/sponsors/yahoo__228_150.jpg)
Friday, 12/11
- Presenter
- Nidhi Gupta, Director, Marketing, Western Union @simplynidhi
- Moderator
- Neil Doshi, Corporate Development and Strategy, Samsung Electronics @neildoshi
- PanelistS
- Rebecca Ehnert, Marketing Manager, Digital Media, Verizon
- Ada Pally, VP of client services, 3Q Digital
- Brian Valentini, Vice President, Group Director, DigitasLBi
- Presenter
- Jason Owen, GM and SVP, credit.com @JasonROwen
- Moderator
- Alan Osetek, President, Resolution Media @alanosetek
- PanelistS
- Caroline Ballard, Associate Director, Starcom MediaVest Group @cparrin
- Alex Porter, CEO, Location3
- Debbie Tarvin, Senior Consultant – C/SMB Media, Windstream
- Presenter
- Jered Klima, CMO on behalf of eClickonomy, Inc, CompareCards.com
- Interviewee
- Scott Grenz, VP, Global Head of Media, GSK
- Interviewer
- Rob Griffin, Co-Founder, Rise-Alliance @telerob
With An Eye On Image Search - Neil Doshi, Senior Analyst and Managing Director, Mizuho Securities @neildoshi
Planning For A Total Cross-Channel Attribution Strategy - Alan Osetek, President, Resolution Media @alanosetek
The Link From Search Engine Advertising To YouTube/Television - Jason Owen, VP of Acquisition, Vivint @JasonROwen
The Challenge Between Increased Online Sales And Merchandising - Ada Pally, Sr. Director, Client Services, 3Q Digital
![](https://s3.amazonaws.com/media.mediapost.com/images/events/sponsors/magnetic_505_150.jpg)
Skiing at the Deer Valley Resort
Snowboarding at Park City Mountain Resort
Tubing at Gorgoza Park
![](https://s3.amazonaws.com/media.mediapost.com/images/events/sponsors/magnetic_505_150.jpg)
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Olympic Ballroom foyer, 1st floor
Saturday, 12/12
Roundtable leaders from Day 1 and Day 2 of the Search Insider Summit report on their table discussions.
- Moderator
- Laurie Sullivan, Editor, Search Marketing Daily, MediaPost
- PanelistS
- Alex Edlund, Director, Digital Customer Acquisition, Choice Hotels @Alex_Edlund
- Amy McClain-Ponder, Group Director, Performance Media, Beeby Clark + Meyler @amymcclain8
- Lori Weiman, CEO, The Search Monitor @searchmonitor
- Moderator
- Lisa Woolf, VP & Director of Search Marketing, DigitasLBi
- PanelistS
- Patrick Cartmel, Senior Vice President, Client Service and Strategy, HookLogic @PatrickCartmel
- James Green, CEO, Magnetic @JamesANGreen
- Coy Robison, Director of Digital Marketing, blendtec @IamCoy
How To Protect Your Brand In Search - Alex Edlund, Director of Search Marketing, Marriott International @Alex_Edlund
Looking Back At 2015, and Forward Into 2016 - Lisa Woolf, VP & Director of Search Marketing, DigitasLBi