Doug PulickNCM Media Networks SVP Strategic Insights
Doug Pulick is senior vice president of Strategic Insight and Analytics with NCM Media Networks, a leading integrated media company reaching U.S. consumers in movie theaters, online and through mobile technology. He leads NCM's marketing, sales and advertising research team based in New York.
Before NCM, Pulick spent his entire career in television, most recently at Discovery Communications, Inc. in New York where he served as vice president of research. Prior to Discovery, Pulick was the director of research at The Weather Channel, Inc. in New York. He is also the former board chairman of the MRC (Media Ratings Council).
Meet Doug at:
Interstitial Minute: This is Your Brain on Screens: The Movie
Date/Time: 11:20 AM
NCM Media Networks Senior Vice President of Strategic Insight and Analytics Doug Pulick will present findings of new neuroscience-informed biometric research revealing the emotional impact of cinema advertising on moviegoers, as well as new cinema advertising interactive & “second screen” technologies to reach them when they are in that highly-engaged state-of-mind.← Back to speaker list