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Mullen - Media Research Advisor
This role will report directly to our Chief Media Officer. Responsibilities of the Media Research Advisor include, but are not limited to:
1. Media Research
-Primary relationship manager across all media resources. Responsible for budget management, contract renewals, license details and training across all media research providers ( i.e. Nielsen, Kantar) across multiple offices
-Quarterly evaluation of all media partners to ensure usage and asses the need for new tools / data sources
-Provide general research support to the department, regularly disseminating critical reports and noteworthy information
2. Department Liaison to IPG Emerging Media Lab
-Regularly review upcoming media lab trials
-Ensure that EML content (i.e. Recaps and trends reports) is readily accessible across the department
-Set up client immersion days and facilitating the brief
3. Mediahub Website
-Manage regular content refreshes and post all relevant news on the blog
4. Media Awards
-Coordinate and drive all entries for major media awards across multiple offices
-Become familiar with all award shows and winning entries
requirements
-Basic understanding of media channels and acumen
-Strong technology and writing skills
-An outgoing, engaging persona is required. If you are shy, quiet, and seek to avoid the limelight, then this is not the role for you.
You must be eligible to work in the United States to be considered for this position.
We are an eoe and do not discriminate against applicants due to race, age, ethnicity, gender, religion, national origin, veteran status or on the basis of disability.
- City: Boston
- Job posted on: July 30, 2014
- Posting expires on: Aug. 29, 2014
- Respond to: cannunziata@mullen.com
