IW Group, an Ad and PR agency based in West Hollywood, specializing in the total market approach is seeking a seasoned, high performing media planner (digital emphasis) with innovative thinking. Must be a passionate media expert with a desire to ideate, develop and implement best in class media solutions. Must have strong working knowledge across all media channels especially digital.
Responsibilities include, but not limited to the following:
Responsibilities/Qualifications include:
-Minimum of 3-4 years of related, relevant experience
-Heavy digital media planning and buying with some traditional experience
-Experience and familiarity with multi-cultural segments; US Asian market understanding, a plus
-Able to help during plan development process
-Handle all client requests
-Knowledge of third party tracking and serving technology
-Proven ability to synthesize data/results, identify trends/key findings
-Skilled presenter
-Manage and build relationship and partnerships with media partners