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Newcast - Manager, Content & Partnerships
Overview:
Newcast, the content & partnerships division of ZenithOptimedia, seeks an experienced managerto develop and execute cross-platform content solutions for key accounts.
Responsibilities:
Partner with ZenithOptimedia’s communications planning and activation teams to execute integrated marketing solutions to drive content marketing strategies for specific accounts within Newcast.
Collaborate with networks, producers, digital/social partners, and publishers to build impactful opportunities that deliver on account objectives across multiple platforms.
Manage project execution, including integrated sponsorships and content development across television, digital, social, print, events, and other emerging and interactive platforms.
Aid the Newcast team across integration and sponsorship production processes and communication by acting as the liaison between activation partners, clients, and creative agencies.
Bring creativity and ideation capabilities to proposal development driving unique consumer engagement strategies.
Participate in brainstorming sessions and new business pitches to develop customized, high-impact, content opportunities that align with clients’ brand objectives.
Required Qualifications:
Must have experience in branded integration and/or content marketing within a TV or Digital Network and/or branded entertainment agency. Content production experience a plus+
2-3 years integrated marketing/branded content experience
Knowledge of branded content marketplace and production/programming processes across all platforms
Strong project management skills including organization, attention to detail, and ability to multi-task
Strong client service skills, team player
Ability to collaborate with a variety of partners including Creative agencies, PR companies, Clients, etc
Excellent internal and external communication and presentation skills
Strong knowledge of Powerpoint, EXCEL, and WORD
Bachelors Degree in marketing, advertising or related field
- City: New York
- Job posted on: Sept. 10, 2015
- Posting expires on: Oct. 10, 2015
- Respond to: http://www.publicisgroupe.com/#/en/career/talent/offer/id/ZO