TouchPoint Integrated Communication - Media Planner

The Media Planner will play a role in developing media plans & tactics.  The Planner will assist in the implementation of the media buys; reporting, invoicing, optimizations, provide insight and analysis across all media.  Planner will need to be knowledgeable in both digital and offline channels.

Our new Media Planner will lead and monitor day-to-day activities relating to assigned account(s).  They will develop media plans and implementation across digital and traditional media channels; assuring that all opportunities have been thoughtfully considered & evaluated.  To provide POV’s to team and client regarding media opportunities and develop competitive, demo/target, research for plan development & new business planning.

Our Planner will train, the development assistant media buyers & in all aspects of media planning, invoicing, campaign management, media research, traffic and account service.

This position will work in both the New York and Connecticut offices.