November 10, 2015Radisson Martinique on Broadway, NYC


In their second annual Marketing Sports: Soccer in America event, MediaPost and Soccer America will bring to the field decades of experience in identifying challenges and opportunities for marketing professionals in and around the world of soccer, particularly as it pertains to the sport’s hottest growing constituency: the American soccer fan.

This one-day event, programmed in partnership by MediaPost and Soccer America, will explore how brands can better position themselves to take advantage of the rapidly growing interest in the game at all levels, from local youth soccer, to MLS, the U.S. men’s and women’s national teams, international club competitions and tournaments, the FIFA World Cup, and more.

Marketing Sports: Soccer in America will address the following:

- Learn how to you reach your targets more effectively by mastering the American soccer fans’ many profiles and interests 

- Is it time to join the MLS bandwagon? As Europe’s biggest stars crossover to America’s elite soccer league, what you need to know about league, team, player and stadium sponsorships.

- How to take advantage of growing domestic interest in foreign leagues; which league is right for your brand?

- What decisions should your brand be making ahead of the 2016 Copa America, held on U.S. soil?

Past Attendees at MediaPost's Marketing conferences Include:

Program Editors

Paul Kennedy, Editor-in-Chief/GM, Soccer America

Ross Fadner, Editor, Soccer World Daily

Quality Pledge

MediaPost strives for excellence in its coverage of media, marketing and advertising. Our mission is to critically engage key questions for brand marketers, media buyers, sellers and emerging platforms. We choose speakers exclusively for their ability to bring perspective and insight to our stage. All conferences are programmed by proven, expert, unbiased journalists. MediaPost has never and will never engage in "pay to play" conferencing.

What leading marketers, agency execs and digital practitioners are saying about MediaPost's conferences:

"MediaPost's events are a fabulous way to meet industry experts, learn about industry solutions, interact with peer groups and learn about specific channels of interactive media. The contacts I have made at these events will be valuable for years to come."

Gary Milner
Director, Global Digital Marketing

"Above all other conferences, the OMMA events provide the most comprehensive insight into the state and future of interactive media, marketing and advertising.  The content is top-notch, and the individuals I have the opportunity to meet, are the ones leading the charge to make interactive a premier medium for advertisers.  These are top-quality events for anyone involved in the digital media space"

Kevin Klein
Head of Marketing, Global Display Advertising

"MediaPost events are always very, very well organized and informative. The speakers from well known brands and the case studies from solutions providers highly relevant."

Carri Lukasik
Marketing Manager
Disney Store

"I wanted to drop a note and let you know that I thought MediaPost's OMMA content was some of the best I've seen in the past two years at SXSW.  Thank you for allowing me to be a part of your day and conference.  Good luck with the balance of SX!"

Dan Clifford
Vice President, Marketing
Victoria's Secret

“The OMMA conferences are standout events. The keynotes are great, panels insightful and breakout sessions spot on.  Anybody who is anybody in the media business are at these events.”

Brian J. Quinn
Chief Revenue Officer
Triad Retail Media

"I love the way dialog develops throughout the day at these OMMA events! The keynotes and sessions were all interesting.  Great events!"

JJ Beh
Mortgage Strategy & Planning Lead
ING Direct USA

“These conferences provide tremendous insight into not only what is happening in the world of Online Marketing, but what will be next.  The composition of the audiences at these conferences is a veritable who's who in online media, marketing, and advertising, and allows attendees, regardless of experience level, to learn about the future of advertising - straight from the folks that are shaping it.”

Ian Schafer
Founder & CEO
Deep Focus