BFG was named digital agency of record for Lance Sandwich Crackers. The agency will handle digital and promotion executions, including website development, mobile applications, retail point of sale, social media and creative.

Porsche placed its U.S. creative account in review. Cramer-Krasselt currently handles the work and will defend the account.

Arieff Communications added adidas NEO Label to its client roster, and will create a public relations program in the U.S. designed to increase awareness of the teen apparel brand.