Tips To Optimize Local Search

Search Engine Journal, Tuesday, February 24, 2009 1:31 PM
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Ryan Caldwell has been dabbling in local search during the past few months in preparation of the "supposedly imminent arrival of mobile search domination" and wants to share what he has learned with marketers.

When it comes to local search, Caldwell writes, one of the most important things you can do is to build a list of quality references across the Web that contain your business, physical address, phone and Website address. He also adds helpful tips such as "wherever you have access to the html code, it can also help to bracket your business address with the [address] [/address] tag."

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