• by Staff Writers , April 9, 2009

Best integration of content and short-form advertising

Mobile Posse is the first company in the US to partner with U.S. wireless carriers to proactively deliver content and advertising to the idle screen of mobile phones. Customers opt-in to receive popular content like weather, local gas prices, horoscopes, and trivia, along with discounts from retailers, restaurants, local event venues, and more. Daily Scoop also keeps users informed about new products and services for their phone with exclusive offers.