Over-Optimized Sites?

Can SEO professionals over-optimize a site? Yes, according to Rand Fishkin, who discusses "unnatural content development," and other mistakes SEO professional make, including keyword stuffing and internal linking.

Search engines will penalize such practices, according to Fishkin. If stuffing keywords only gives you small incremental benefits, reconsider, he says.
Read the whole story at SEOmozBlog »
Tags: search
Recommend (3) Print RSS
All content published by MediaPost is determined by our editors 100% in the interest of our readers ... independent of advertising, sponsorships or other considerations.