Ranking Well In Google Product Searches
SEOmozBlog, Tuesday, April 21, 2009 5:15 PM
Tom Critchlow suggests marketers should pay attention to Google Base because the service can help boost rankings. It provides the underpinning to numerous vertical search portals from Google, including Google Products. He serves-up tips on improving rankings with Google Products and Google Base review sites such as dealtime.com and pricegrabber.com.
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Pay attention to title, price, description, data stuffing and fresh data, he writes, providing examples on the types of information marketers might miss. For instance, Critchlow points to the phrase "buy iPhone." In the example he pulls from the Web, Apple doesn't rank No. 1 in Google search engine page results. There are three links above Apple's listing. They pull from Google Shopping results.
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