Shaking Up Search Terms

SEO by the SEA, Monday, September 21, 2009 5:45 PM
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Bill Slawski likes to search on a term, tweak it slightly, and then search again even if he's satisfied with the terms returned on the first query. He tells us about University of Washington researchers who published a paper on how people search on the Web, and how those searchers might reshape and rewrite the query terms they use when trying to find information on a subject.

Slawski writes that the patterns in query reformations provided by the researchers might help searchers, site owners and search engines to provide better results to searchers.

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