Keeping International Sites SEO-Friendly

For Web sites that have been successfully optimized to pull in international traffic, Erik Dafforn serves up tips to give site visitors the appropriate content without sacrificing "SEO equity."

Among other tidbits of information, Dafforn looks at the most efficient way to offer alternative content to users in specific countries, and provides insight on the biggest problem with language-specific sections on the site.

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Tags: search
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