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Finding Profitable Keywords

For those interested in using Wordtracker, Mike Mindel uses numerous graphs and charts to provide tips on finding the most profitable keywords for campaigns. For starters, he believes it's important to pay close attention to the number of times a keyword appears as anchor text and page title tag because it reveals the competition for that keyword. It's part of a new feature in Wordtracker, he explains.

The new metrics tool comes from "studying almost one trillion web pages' inbound links and page title tags," Mindel writes. The tool includes two important factors that search engines use to determine the sites that should return at the top spots in search query pages, he writes.

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