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Understanding Rank Factors In Local Listings

Tim Sorweid digs deep to help clients get a handle on local search listings in Google. He analyzes items that business owners can control, such as location and products in the title of the listing, photos and videos. He also looks at information that falls outside the business owner's control: for example, reviews and user content.

To understand PageRank in local listings, Sorweid selects two competitive markets to analyze: San Diego acupuncture and San Diego SEO. Findings are outlined in a very lengthy post.

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