• aimClear, Monday, November 30, 2009 11:04 AM

Say bye-bye to search engine optimization in search engine results pages, and hello to exploiting personalized search for SEO, according to Marty Weintraub. Serving up a a little insight to optimize for micro-demographics, he writes that this idea can not only neutralize, but also exploit "personalized search to the SEO's benefit, one user at a time."

But Weintraub is convinced that Google, or any other engine, "will ever defeat this tactic." So he suggests ways to exploit this guerrilla tactic, and the solution to optimizing SERPs, which are customized based on an individual person's affinities.

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