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Google Cracks Down On Spam In Business Listings

  • ClickZ, Friday, December 4, 2009 10:39 AM
Marketers of local business listings have been waiting patiently for Google to get a handle on the onslaught of spam. Now something is finally getting done, according to Mary Bowling.

Google has shaped a "fairly comprehensive blueprint" for Google Maps with a Business Listing Quality Guide. Most questions are clearly answered, which should eliminate speculation and debate. The guidelines include physical and multiple location spam, business name spam, and more.

Read the whole story at ClickZ »

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