The Intersection Of PR And SEO

In a video, aimClear founder and SEO expert Marty Weintraub and Abby Johnson talk about the intersection between online pr and SEO, as well as link building.

Weintraub notes that press releases hitch a ride through the news cycle in search engine results and often compete with other media links or agency links such as IRS.gov. He provides insight on how to build links, keeping releases in search engines longer.
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