Is Twitter 'Traffic' Tanking?
Has the world's most popular micro-blogging service jumped the shark? Well, after peaking at a growth rate of 13% last March, Twitter has seen its growth slow dramatically, according to new data from HubSpot. Last October, Twitter's growth rate had fallen to just 3.5%. On the bright side, the research indicates that the average active user on Twitter today is more engaged than six months ago.
HubSpot also found that more Twitter users now include bios -- 54% -- links --65% -- and location data -- 41% -- in their profiles. Overall, however, most Twitterers have fewer than 100 followers, while, only 18% of all users have more than 100 followers. To boot, a whopping 81% of all users are currently also following fewer than 100 people.