Geolocating Local Businesses

Leach Betancourt tells small businesses how to adopt online geographic location to help consumers find them while on the go. She provides insight into a few ways companies can become part of social media's location-tagging world, which can help consumers locate your real-world street address on their mobile phones. Some of those ways include the use of Google Buzz, as well as Foursquare and Twitter. It also can help build loyalty between consumers and businesses, she explains.
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