• Fast Company, Wednesday, March 10, 2010 2:05 PM

Google has launched an Apps Marketplace, which, according to Fast Company, "does clever cloud-connecting stuff." The Marketplace, it would appear, was created to make it easier for "Google Apps administrators" to find, enable, and distribute to their users all of the apps sitting in Google's cloud storefront.

By having all of this stuff in one place, Google argues, users' "daily workflows" in Gmail, Calendar, Contacts are streamlined, and the system lets everybody share data between the apps and each other for collaborative working. Notes, Fast Company, the service places a strong emphasis on open standards, "meaning it's easy for app developers to quickly build hooks for your data into and out of other apps." According to the search giant, its Apps userbase presently consists of some 25 million people.

Read the whole story at Fast Company »