• The Guardian's PDA Digital Content blog, Tuesday, May 4, 2010 2:28 PM

Twitter is about to introduce an official "Embeddable Tweets" tool, which is designed to formalize Twitter references just like any other Web tool offered by, say, YouTube or Vimeo. "No more cutting and pasting tweets into blog posts," writes The Guardian's PDA Digital Content blog. "It's a smart move, not only because it will look strong graphically and act almost like a Twitter banner ad within editorial, but also because it preserves the integrity of the original quote," the blog adds.

The tool is also expected to cut down the likelihood of messages being misquoted or taken out of context; with guarantee that original spelling is preserved; and also makes it easier for readers to click through to users' Twitter pages. Rumor has it that Twitter will have live links and text can be selected -- unlike in a simple screenshot grab. Twitter says it will consist of "just a snippet of code," most likely HTML with room for the URL of the tweet a user wishes to embed.

Read the whole story at The Guardian's PDA Digital Content blog »