Trending Data Identifies PPC Gems

PPC Hero, Wednesday, May 26, 2010 12:02 PM
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Erin tells us how to use data trends to identify PPC opportunities by comparing performance history at the keyword level, predicting and planning, and breaking down the data into plain English.

She explains how linking your PPC account with Google Analytics or other data program can help you understand your site's visitors and identify opportunities to expand.
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