Be vigilant. Monitor sites with analytics and webmaster tools. David Harry calls attention to some black-hat shenanigans that caused one small company to lose rankings and traffic. Sometimes when this
happens sites that become the victim get banned from Google, he explains. The problem can take months to undo. So, he provides some advice, along with a script that notifies SEOs if any changes are
made to files on the server.
Read the whole story at SEOBullshit.com »