Website Excellence: Business to Business: Blenderbox; Pictela, Pictela.com
Business to Business
B2B sites can often look good. They can also often deliver relevant information quickly, clearly and concisely. Rarely do they do both - though that has been admirably achieved at Pictela.com. Blenderbox has packaged the most important points that Pictela needs to communicate to potential customers and partners and fuses them in a bold, striking manner that erases ambiguity with the clarity of the message. From the landing page to the lower pages, the precision carries through and provides users with an excellent experience.