Earlier this week, Google announced a feature for its local business advertising platform called Google Boost. The service, available initially only in San Francisco, Houston and Chicago, enables local business owners to easily create search advertisements directly from their Google Places account, according to Camille Canon. She provides insight on ways to capitalize on the ads appearing in the Sponsored Links sections of Google's SERP, as well as on Google Maps. These ads will include basic information about companies, including location, telephone number, ratings and reviews.
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