Automating AdWords Rules

Search Engine Watch, Friday, January 21, 2011 9:36 AM
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Joseph Kerschbaum tells us Automated Rules lets marketers schedule automatic adjustments to AdWords accounts by setting automated rules at a few levels in the campaign. He explains why the feature is powerful, provides screen shots to step through the process of setting up a campaign, and adds a few tips at the end to tie together the process.
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