All About AdWords Automation And Rule Management

Since automated rules recently became available for AdWords accounts, Joseph Kerschbaum digs in to the technical details to teach us about this "powerful new feature." Kerschbaum analyzes numerous requirements and criteria marketers can use when setting up automated rules. Aside from covering structures and basic setups, he explains multiple rule requirements, and examines right frequency settings and time-frame comparisons.
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Tags: ppc, search
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