- SEO Book, Thursday, April 21, 2011 1:04 PM
Rank checking is still useful. So says code name Vanillacoke, who runs through the formula to determine ranking--"Traffic + Conversions = $" and provides screen shots to demonstrate the point. There are many attributes factoring into an SEO campaign, but basically it is about getting traffic and monetizing it through sales and marketing tools, and more.
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