Optimizing Without SEO

Search Engine Guide, Tuesday, September 20, 2011 12 PM
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Avoid optimizing SEO campaigns in a vacuum of search engine algorithms, social media and on-page optimization strategies, and consider a more fundamental approach to begin. Stoney deGeyter provides seven steps to keep in mind that should materialize into successful SEO campaigns. For example, rather than focus on limitations, start with strengths and find people who can compensate for weaknesses.
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