What Makes An Effective Home Page?

KISSmetrics, Friday, October 7, 2011 12:24 PM
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Think of a Web site's home page or the campaign's landing page as the first glance of a business person that you are thinking about making a transaction with. Put out the welcome mat and organize the content to make a good first impression. Generally, the home page is the first page the site visitor encounters. Keen Richmond identifies qualities that compose an effective home page.
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