• PPC Hero, Sunday, October 16, 2011 12 AM

Felicia Coover serves up an overview of how to use the MSN Desktop Editor. Don't expect advanced tips and tricks. The video is for the newbie. She starts with the basics and explains how to upload excel worksheets, make changes and fixes after uploading the wrong content, and work with the data. For example, she tells us where to find information on average spend, click-through rate, average position, and conversions. In the video, which is a little more than five minutes in length, Coover explains how to "restore the account" after making a mistake by uploading the wrong data. She calls it "the most important button you'll use." 

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