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Article: Case Study: US Navy Builds Social Network for Moms

  • EMarketer, Monday, February 13, 2012 10:45 AM
Using Ning, a platform that allows people to build their own social networking sites, the US Navy has created a closed online community that connects moms of children who are considering joining the service to moms of active-duty sailors in an effort to aid the military organization's recruitment efforts.

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