Google Goes Back To Web For Direct Smartphone Sales To Consumers

Wall Street Journal, Wednesday, April 25, 2012 11:11 AM
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Google began selling unlocked Galaxy Nexus smartphones directly to consumers through its Google Play online store. It's been two years since the Mountain View, Calif. company tried to sell the Nexus One online. Some might consider the first go-around less than perfect. Since then, Google has increased its phone-based customer support, according to Amir Efrati.

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