Mobile Optimization Tips For Financial Experts

Econsultancy, Wednesday, June 27, 2012 10:27 AM
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Do brands make the most of keywords on mobile sites? With the growing use of paid search by brands, David Moth set out to look at financial brands visible for the three most valuable keywords: mortgages, insurance and loans. He found that companies leave a lot of opportunities on the table. He points to missed opportunities and runs through the benefits for optimizing sites on mobile search, quality scores, and more.

 

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