Bing Testing Product Listing Ads

Rimm-Kaufman Group, Monday, July 23, 2012 11:54 AM
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Mark Ballard believes he got a glimpse of Bing's version of a paid product listing. He tells us it appears that adCenter is testing their version of Google's Product Listing Ads, and provides an example of one new ad he spotted on some Bing search engine results pages late last week. Ballard believes the move will not only give Microsoft and Yahoo a boost, but benefit advertisers as well.

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